Webmaster: Focus on purpose and on use, than on the design.
13 Feb, 2008
I couple days ago I was just commenting to one of my friends how we designers can be really picky about certain designs. We use colors that we like, and we don’t think of the physiological impact this color has in a person’s mind. This affects the message we’re trying to convey. For example, do you remember a site that had really awful colors? Now try to remember a website that you don’t normally visit, where you have learned something interesting.
Even if your site has the most amazing design someone can ever create, if the content is poor, the site most-likely will be forgotten. It’s not the design, it’s the message. It’s true that a person that finds a pretty web site will stay there, but within the next couple minutes, due to the lack of content, this person will leave the site. On the other hand, if this person found what he/she was looking for, this new visitor will tell everybody he/she knows about this amazing web site. This is why you need to remind your customer’s, the design really matters, but the content matters the most.
