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The world’s largest poster

July 14th, 2009 | No Comments | Posted in Ads, Creativity, Feature

poster The worlds largest poster The world’s largest poster looking for 100 meters and 200 recently came to the Guinness Book of Records.

The poster belongs to Sorouh, and was presented at a press conference at the Hyatt Regency Hotel as part of Sorouh Faces campaign.

The campaign is the idea of working with citizens and collect one million faces to add to the poster. On each side Sorouh will donate $ 1 to the UAE Red Crescent Association, reaching the one million if everything is fulfilled. To help the initiative launched a website where we can all raise our faces and thus have the opportunity to be part of the world’s largest poster.

Without doubt a well thought out and original campaign. Veremos as ends.


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