Archive for the ‘Typography’ Category

The 10 best typography sites

Wednesday, September 19th, 2007

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TutorialBlog is showing the best 10 sites about typography. In there were can find articles, news and tricks to apply to the best fonts to our websites.

Legal Logos

Wednesday, September 19th, 2007

As time goes by more and more attorneys and legal firms are interested in having a good Logo for their firms. This Logo will define the sense of trust of the firm, the personality and the security that they can bring to the client. This is why we should have special considerations and certain criteria when it comes to this designs.

The Color:
color1.jpgYou must use colors that inspire the client to come to the firm, that reflect the image of the firm. Colors like blue, yellow, green and red are highly recommended.

 

 

The Typography:
font1.jpgThe typography used in the firms should demonstrate it’s formality, and the authority the attorneys have in their respective areas. The most used fonts are: Microsoft Sans Serifs and Times New Roman.

 

The style:
estilo1.jpgThe style has to reflect immediately that it has something to do with justice and the law. It has to express what the firm is about.

Remember, this are not rules, but just advices so you can improve this type of Logos.

Source: Logo Blog

Typography

Sunday, September 16th, 2007

According to the definition that I found at Wikipedia

Typography is the method and technique of the handling and type selection, originally made of lead to crear impressed works and documents.

I bet that if you’re not a Graphic Designer student or if you have never heard of this before, right now you should have a big question mark written down all over your face.

 First of all: What is a type?

 A type is nothing else but the fonts we use when we work from our computers. Those letters, both in lower case and capital letters, the numbers, punctuation marks, etc.

 Now that you know this, we can say that typography is the group of all the fonts that you have in your computer.

Thirteen Ways of Looking at a Typeface

Tuesday, June 5th, 2007

1. Because it works.
Some typefaces are just perfect for certain things. I’ve specified exotic fonts for identity programs that work beautifully in headlines and even in text, but sooner or later you have to set that really tiny type at the bottom of the business reply card. This is what Franklin Gothic is for. Careful, though: some typefaces work too well. Frutiger has been used so much for signage programs in hospitals and airports that seeing it now makes me feel that I’m about to get diagnosed with a brain tumor or miss the 7:00 to O’Hare.

2. Because you like its history.
I’ve heard of several projects where the designer found a font that was created the same year the client’s organization was founded. This must give the recommendation an aura of manifest destiny that is positively irresistible. I haven’t had that luck yet, but still try to find the same kind of evocative alignment. For instance, I was never a fan of Aldo Novarese’s Eurostyle, but I came to love it while working on a monograph on Eero Saarinen: they both share an expressiveness peculiar to the postwar optimism of the 1950’s.

3. Because you like its name.
Once I saw a project in a student portfolio that undertook the dubious challenge of redesigning the Tiffany’s identity. I particularly disliked the font that was used, and I politely asked what it was. “Oh,” came the enthusiastic response, “that’s the best part! It’s called Tiffany!” On the other hand, Bruce Mau designed Spectacle, the book he created with David Rockwell, using the typeface Rockwell. I thought this was funny.
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Not My Type & Typecast: A typographic animation

Saturday, May 12th, 2007

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An office and its occupants, made entirely of typographic characters, create a theatre of emotion. View Not My Type & Typecast.

Source: Vecindad Gráfica