Archive for the ‘Graphic Design’ Category

Daihatsu in 2008

Saturday, April 5th, 2008

With a simple design, and 2.0 Daihatsu style, they bring us now a great and clean appealing design. The graphic piece, and the artwork, show us that when the elements are just a few, the faster we can understand the concept. This is a great example of this.

Source: Ad Blog Arabia

Why is that design so expensive?

Monday, March 17th, 2008

imagenprecios.jpgYour customers will always ask you, why is that so expensive? That’s the moment when you need to defend and stand up for your design, your job and it’s quality.Our profession, many times, tends to be underestimated and some even say “it’s something anybody can do” and this is a grand mistake! When we talk about the price remember this:

Work quality: this is the single most important item of your work. Without high quality, you’re not going far.

Deadlines: this is what all customers love, as long as you have the design done by the time they wanted it. To help out with this one, I always try to have my designs ready 1-2 days before my deadline, you never know what can happen.

Image costs: when the customers cannot provide you with pictures, this is an additional price.

Development of the design: this includes the time it took you to make the design itself, the research, ect.

The design: every designer is different, I always give a printed copy to my customer before the deadline. I’m paid for doing a job, a design that will not longer be mine, but theirs.

Turn your fonts into curves

Saturday, March 15th, 2008

If you have some time designing, you should turn all fonts into curves already. But if you’re one of the newbies around (specially when we talk about web designing) you could have noticed that fonts change when you try to print them.

This is because it’s not the same font as the one you’ve used in your design. The ideal thing would tell everybody to get your same font so we all could have it, but it’s not always like this. This is why when we open it, it converts itself into a default font from the system.

There’s a solution for everything, with Adobe Illustrator you’ll be able to convert fonts into curves.

And what does this mean?
It’s all about transforming fonts into paths. This way anywhere where your design is opened, it’ll always have the same fonts. Attention, once the fonts are curved, you won’t be able to edit the text anymore.

We have three ways of doing this:

  • With the shortcut shift +ctrl++ O
  • Right Click \ Create Outlines
  • Menu Type\ Type \ Create Outlines

Any of these three forms do the same function as long as you have the text selected.

Apple evolution

Friday, February 22nd, 2008

A very interesting poster that show us how the company has evolved throughout the last couple years.

Source: Jowstr

Viagra, great ad

Thursday, February 21st, 2008

Cut and clean, great message and clear idea. It’s an amazing ad.

What do you think?

Source Ads of the World

The 10 most common mistakes in SEO

Thursday, February 21st, 2008

Talking about SEO, I’ve found myself with Search Engine Watch. Here I found a very interesting article about SEO, according to their experiences, from the most common mistakes that happen in SEO.
They are:

  • A bad information structure
  • Poor useability
  • Internal link bad management
  • Hiding the content of the web page
  • Incorrect site addressing
  • Bad titles and sub-titles
  • Bad content
  • Replics from other sites
  • Flash all over the place
  • The same keywords for all the articles of the web site.

99 useful resources for graphic designers

Wednesday, February 20th, 2008

A great link compilation from Web Usability Help, it’s going to be a great tool for both graphic and web designers. You’ll be able to find confederations, contests, freelance networks, color palettes, inspirational sites, port-folios, magazines, fonts, Tutorials, Photoshop brushes, etc.