Archive for the ‘Articles’ Category
Wednesday, January 23rd, 2008
Graphic design is more than what meets the eye
The purpose of designing is to communicate an idea. If the message is confusing, then that’s not a good design.
The design must convey the benefits of the product
Whether you’re selling or not, your potential customer must know what’s in for them. Remember people is going to invest money in your product.
The design is not for designers
Remember that the focus you need to give the design is for the customer’s needs, and not the last piece of your portfolio.
The design is not an ocean, it’s a fish tank
Remember that marketing and design ideas cannot be exchanged. If the design worked for you, it’s not necessarily going to work for somebody else.
Designing is creating something believable
A good design will attract more people than standard designs.
Source: Idea Book
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Tuesday, January 22nd, 2008
It’s always good to look back and learn. Among the best tendencies of that year we had:
Embellish
Lots of details
Dry brush
Simple and pretty
(more…)
Posted in Articles, Logos | No Comments »
Tuesday, January 22nd, 2008
We’ve already mentioned a couple tips to design good logos and their importance. But will it be a successful logo? Here are 10 things you need to do to have a successful logo.
1. Make a list of the things that make your company or product special
2. Keep it simple
3. Don’t use clip arts, it’s not professional
4. Make it black and white.
5. Find inspirational sources
6. Try to use unique things
7. Make a lot of sketches.
8. Find third and fourth opinions
9. Never explain your logo, it has to be self-explained
10. Try to do it without text.
Source: Simple Phics
Posted in Articles, Corporate Image, Graphic Design, Logos, Web Design | No Comments »
Monday, January 21st, 2008
Communication:
To be able to earn your money you need to prove to others that you can communicate effectively, whether it’s in an interview you have or with co-workers. Modern graphic designers have to communicate with many people from different positions and even customers to print in our designs their message.
Utility:
The thing of outermost importance in a design is it’s utility. The design has to be good looking, but also useful. These two characteristics are not easy to combine, but once you do it, you’ll have great success.
Technical knowledge:
Anything new that you learn will help you one day in a way or another. If you’re a web page designer for example, you don’t spend all day long doing codes, it’s always good to think outside the box and see other things that constitute the page.
Project management:
This is really important specially when we’re doing a big project. The designer that’s qualified enough to manage multiple tasks, will be above to the ones only receiving orders and doing 1 thing at a time.
Marketing:
If you have marketing skills you’ll be able to attract more clients, you’ll start developing that “click” that will make you have better bonds with customers.
Posted in Articles, Freelance, Tips | 1 Comment »
Sunday, January 20th, 2008
Graphic design is the effective way of communicating effectively a message through images and text. A good design can impulse your business when exposed on the Internet, mail, fliers, business cards, or in any other graphic way you can think of.If a design is effective, people will be automatically attracted when they see your message. Remember, the first impression is the one that counts the most. If your business card is not well designed, your potential clients will also think that your business is not going well. This is why we need to consult a professional and certified graphic designer. A good design builds a trustworthy relationship between a company and it’s customers.
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